No.219866
The answer is marketing. Nobody *needs* the latest 1500 dollar iPhone pro or a $2000 Moncler jacket.
But because of their cunning positioning as luxury Veblen goods, ape-brains get depressed if in comparison they have a cheap $120 Android phone and a generic $70 puffer jacket from Target.
Ape-brains hate to be demoted or feel inferior in status, especially males. Which is why they compete in the rat race to afford all kinds of useless embellishments that signal status. It's all so primitive.
Or at the very extreme end of the bell curve, rich people in their $7000 tailored suits, 100k cars and homes full of 1800s french antiques, paneling and art.
At the core, in the primitive parts of the mind, most don't even like it. It's a display of social superiority.
Can you break free from the shackles and burdens of the ape-brain and live for something else than mindlessly accumulating status symbols? Will you live content and happy with good food, shelter, entertainment and nature?
Only time will tell. But most of you will utterly fail; Due to envy, anger and pride.